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What is your age?
The main target audience within the film industry is the 15-24 year old age group. Our results show a large dominant percentage our within this age range therefore we would want to aim our thriller to appeal to this particular audience. This audience age range is shown to be more active rather than passive which will mean our trailer would have to appeal in different forms of media
The thriller and horror genre both were shown to be reasonably popular within the survey so this is a positive result. The high comedy result maybe due to it having a tension release audience, which means they would view a particular film (comedy) for tension release.
We asked this question on our survey as it important to know whether there is a potential audience would view our trailer when we created when. The large percentage of people (67%) said they would purposefully watch a trailer and a smaller percentage (33%) said they would not purposefully watch a film trailer.
The use of YouTube was clearly the most obvious way to view a trailer for our potential audience (82%) therefore we would want to upload our trailer on to YouTube when the product is finished and therefore perhaps gain a viral following. Other answers included watching TV advert trailers, so it would be useful to potentially gain TV advertising.
We asked this question it would be useful to know who often our audience view films per year, the most popular answer was once a month at a cinema. Therefore we would want one of these films to be a psychological thriller, due to the other answers given related to psychological thrillers I believe this would be likely.
This result was very positive as nearly all of the audience survey results showed that the audience would purposefully watch a psychological thriller trailer, which is what our trailer genre is aiming to be.
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